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Reality creates dreams, and dreams become reality.
Who would have thought, the words ‘Get Your Own’ inscribed onto a lighter, and a simple script over a floral-printed tee would turn into a household name and become an instantly-recognisable global brand.
HYPE. started off with a small office space in Leicester, rapidly taking over the whole building. Employees would grab a skateboard to get from unit to unit, dodging security, and taking photoshoots on the roof.
With the use of Social platforms, HYPE. made their mark in the fashion world. With global superstars such as Jay-Z, Cara Delevingne and Tom Hardy representing the brand.

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J.COLE OFFICIALLY LAUNCHES ‘DREAMVILLE’ CONTENT STUDIO

J.COLE OFFICIALLY LAUNCHES ‘DREAMVILLE’ CONTENT STUDIO
J.COLE OFFICIALLY LAUNCHES ‘DREAMVILLE’ CONTENT STUDIO
BRYSON TILLER DROPS NEW SINGLE “ALWAYS FOREVER”
BRYSON TILLER DROPS NEW SINGLE “ALWAYS FOREVER”
BIG SEAN AND TRAVIS SCOTT DROP VIDEO FOR “LITHUANIA”
BIG SEAN AND TRAVIS SCOTT DROP VIDEO FOR “LITHUANIA”
YEEZY GIFTS 2 CHAINZ A SHERPA “YEEZY MOBILE” FOR HIS BDAY
YEEZY GIFTS 2 CHAINZ A SHERPA “YEEZY MOBILE” FOR HIS BDAY
HYPE. x FOOTISE VIA ZOOM
HYPE. x FOOTISE VIA ZOOM
POST MALONE FILES TRADEMARK FOR WORLD BEER PONG LEAGUE
POST MALONE FILES TRADEMARK FOR WORLD BEER PONG LEAGUE
DJ Khaled and Drake merge on “POPSTAR” and “GREECE”
DJ Khaled and Drake merge on “POPSTAR” and “GREECE”
FIVE things you Need To Know about Travis Scott’s new album
FIVE things you Need To Know about Travis Scott’s new album

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